Ecommerce growth & profitability partner
What's stopping your ecommerce business from growing profitably?
Sales stalled, ad costs rising, RTO eating cash, payouts not matching — or operations breaking as you scale? We diagnose the real constraint across marketplaces and D2C, then build the fix with you.
The diagnosis is a findings document, not a sales pitch. If the account is healthy, we'll say so — and you'll know exactly where you stand.
Illustrative scan. Your audit runs on your real settlement files.
6
Channels run daily
5+ yrs
Running Indian marketplace accounts
₹90L+
Built on our own seller accounts
₹0
Cost to see your audit
Sixty-second estimate
How much is RTO quietly costing you?
Drag the three numbers to match your account. No email, no signup — the answer just appears.
Typical for COD in India is around 26%
Leaking every month
₹23,296
about ₹2,79,552 a year
An estimate, using typical Indian marketplace figures — ₹65 each way and about 5% of returned stock unsellable. Your own rate card and category will move it. The free diagnosis works from your actual settlement files, not these assumptions.
Marketplaces we run
Onboarding to growth — the whole account, on every marketplace.
Registration, catalogue, listings, ads, returns and reconciliation. Same scope on each platform, run end to end — or advisory only, if you'd rather keep it in-house.
- Onboarding
- Catalogue & listings
- Advertising
- Returns & RTO
- Reconciliation
- Reporting
- Consulting & advisory
Take the whole account, or take one piece. Some clients hand us the operation; others just want the diagnosis and a plan their own team can run.
Where is it stuck?
Every stalled ecommerce business has one main constraint.
Pick the one that sounds like your week. Each route starts with a diagnosis of that constraint — not a package pitch.
Profit & payouts
“Orders are coming, but cash and profit don't match.”
- Settlements lower than the order maths says
- Fees and deductions you can't explain
- No idea which SKUs actually make money
Visibility & sales
“Products are live, but rankings and sales are stuck.”
- Listings invisible beyond page three
- Catalogue errors silently suppressing products
- Clicks that don't convert
Ads & conversion
“Ad costs keep rising, but profit doesn't follow.”
- ACOS creeping up quarter after quarter
- ROAS looks fine, bank account disagrees
- Store traffic that doesn't buy
Operations & scale
“RTO, inventory or systems break as volume grows.”
- COD returns eating the margin
- Stockouts on winners, cash stuck in losers
- Supplier and courier costs limiting growth
See how we track it
Nobody recovers money they can't see.
Before we claim anything, we build the ledger: every order, every fee, every courier, reconciled against what actually landed in your bank. This is the system behind every number we report.
The tracking system
Order-level reconciliation, not platform summaries
Every order, every rupee, every courier in one view — settlement gaps flagged rather than assumed, and RTO benchmarked courier by courier.
Sample view · illustrative — client dashboards are built on their own live data
What order-level tracking surfaces that a summary hides
- Which courier is quietly returning four times more of your orders than the next one.
- Settlement lines that don't reconcile against the order maths — flagged, not assumed.
- True COGS and contribution margin per variant, freight included.
- Ad spend against realised revenue, so ROAS matches the bank.
Your diagnosis runs this on your own account and shows you the findings — whether or not you go on to work with us.
See this on my account →The monthly report built on top of this is on Our Work, alongside real seller-panel results.
What we do
Four outcomes. One accountable team.
Every service exists to move one of four outcomes. Start where your constraint is — the rest builds on top.
01
Protect Profit
Know what you actually keep — and recover what's missing.
02
Grow Marketplaces
Get discovered, earn the click and convert it profitably.
03
Build & Scale Commerce
The systems, supply and storefront needed to scale.
04
Digital Marketing Services
Demand and brand presence beyond the marketplace search bar.
Not sure where to start? Diagnose your main constraint →
Why Steps Ecommerce
What their dashboard hides, our scan shows.
The honest difference, line by line.
Recommend a package before properly understanding the account
Diagnose the account and its main constraint before defining the scope
Send vague proposals with unclear deliverables and ownership
Provide a written scope covering priorities, deliverables, responsibilities, timelines and reporting
Pass the account between disconnected teams and changing managers
Give you one accountable operator who understands your account, numbers and priorities
Report ad metrics that look good
A monthly ledger: what came in, what we saved, what we recovered
Start with your ad budget
Start with the leak in your settlements
We built this the way we'd want an agency to treat our own money.
What working together looks like
What your first 30 days look like.
No mystery, no onboarding limbo. Here's the actual sequence, from access to your first report.
- Day 1–3
Access and baseline
Read-only access to seller panels, settlement files and ad accounts. We pull the last 90 days and build the baseline: net revenue per channel, true COGS per SKU, RTO by courier, ad spend against realised revenue.
- Day 4–7
Findings, in writing
You get the diagnosis: what's leaking, what's suppressed, what's recoverable, and what it's worth — each finding tied to the order IDs and settlement lines behind it. Priorities ranked by rupees, not by effort.
- Week 2–3
First fixes and first claims
The quick wins go in: wrong fee and RTO charges disputed with evidence, suppressed or mis-categorised listings repaired, obviously wasted ad spend paused. Claims are logged in a recovery ledger and chased to closure.
- Week 4
The first monthly report
What changed, what we did, what came back, and what's next month's named priorities — with owners and dates. Every figure reconciles to a statement you can check against your own bank.
Proof
Real accounts. Real numbers. Shown the honest way.
We publish results by category with the actual figures — never borrowed logos or invented client names. Ask for references on your diagnosis call.
Shown, not posted
We walk you through the numbers live.
The accounts we operate are in live categories, so we don't publish client names, logos or figures they'd rather their competitors didn't read. On your diagnosis call we open the real settlement findings, the scorecards and the recovery numbers, and you can ask about any line on the screen.
References
We introduce you to clients, not quotes.
A testimonial is the easiest thing on the internet to write. A seller who will take your call is not.
We don't put client names, logos or praise on this site. The sellers whose accounts we run compete in live categories, and their numbers are their business — that discretion is part of what they're paying for.
Ask for a reference on your diagnosis call. We'll put you on the phone with someone whose account we operate, and you can ask them whatever you like.
How engagements work
Diagnosis first. Scope in writing. Terms agreed before anything starts.
We don't publish rates, because a package priced before anyone has seen your account is a guess. Here's the sequence instead — so nothing about working with us is a surprise.
- 01
Diagnosis
We look at your actual account — settlements, listings, ads, returns — and tell you what we find. It costs nothing, and you keep the findings whether or not you work with us.
- 02
Written scope
If it makes sense to continue, you get a written scope: priorities, deliverables, who is responsible for what, timelines, required access and reporting cadence. Nothing vague, nothing implied.
- 03
Agreed terms
Commercial terms are agreed in that scope before any work starts — matched to the account and the workload, never a package chosen before we understood the business.
What the diagnosis includes
A review of your settlement data, listings, advertising and returns, and a written list of what's wrong, what's recoverable and what it's worth — ranked by rupees.
What it costs
Nothing. There's no charge for the diagnosis and no obligation attached to it.
What happens with your data
Read-only access wherever the platform allows it, used only for your diagnosis and your work, never shared, and revoked whenever you ask.
If you'd rather walk away
You keep the findings and the plan. Plenty of sellers take the diagnosis to their own team — that's a legitimate outcome, not a failed sale.
Don't want to hand over account access at all? Advisory & consulting gives you the diagnosis and the plan for your own team to run.
Questions
Straight answers.
How are Steps Ecommerce engagements structured?
Every business has a different combination of marketplaces, SKUs, operational challenges and growth priorities. We first understand the account and the work required. We then provide a written proposal covering the recommended scope, deliverables, responsibilities, timelines, reporting process and commercial terms. There are no unclear commitments: the complete engagement structure is discussed and documented before work begins.
I'm a small or brand-new seller. Am I too small for you?
No — you're exactly who we built this for. Sellers doing ₹0–5 lakh a month are ignored or overcharged by big agencies. Small accounts are where fee errors and RTO hurt the most, which is where we're most useful.
What exactly is in the free audit?
A findings document, in rupees: estimated settlement leakage, wrongly charged returns, unclaimed reimbursements, RTO exposure and the biggest listing gaps — with the evidence for each number. It's not a sales pitch with a price list at the end. If your account is clean, we'll tell you that too.
Do you actually do the work, or just advise?
We do the work. Reconciliation claims get filed by us, listings get rewritten by us, campaigns get managed by us. You get reports on what was done — not a to-do list.
Which marketplaces do you cover?
Amazon, Flipkart, Myntra, Ajio and Etsy, plus Shopify or a custom website for your own D2C store. Each has its own service page. If you sell somewhere else, ask — settlement maths works similarly everywhere.
How does the reconciliation and recovery process work?
We begin by reviewing your marketplace settlement data, identifying exceptions and prioritising the issues worth pursuing. Once we understand the account and workload, we share a written scope covering the recommended actions, required access, responsibilities, reporting process and expected timeline before work begins.
Start with the diagnosis
Find the constraint first. Then decide what to fix.
No package pitch before we understand the account. The diagnosis shows you the evidence — the scope comes after, in writing.